Spark (Sport and Real Knowledge P/L) is a new Australian company dedicated to harnessing the power of world class science and research to protect and enhance the sports we love, and those that play them.
The founders of Spark, both of whom combined elite level sporting endeavours with successful business careers, believe strongly that providing the safest possible environment for participants to enjoy their sporting activities is essential to ensure that sport in this country continues to thrive.
Dante Alighieri
Our goal is to encourage and incentivise sporting organisations to provide the safest playing environment possible through the effective, objective measurement and management of concussion.
Dr. Mark Plummer
Dr. Damian Newberry
Prof. Kevin Norton
BrainScope is a medical neuro technology firm utilising EEG technology to assess the full spectrum of mild traumatic brain injury. BrainScope is the only FDA-cleared, non-invasive medical device that objectively assesses head injured patients for both brain bleeds and concussions at point of care.
LVX is a global engineering, technology and advisory firm founded in Adelaide in 1992, and with operations all around Australia, Los Angeles, Dublin and Colombo.
UCSF is one of the world’s leading academic medical centres, connecting world class research, education and patient care.
Big Red Dog is a branding and digital studio shaping products and services that drive business.
CEO, Operations Flinders
Founder and Chair of Spark, David is the current CEO of Operation Flinders providing direction, self-esteem, and positive role modelling to youth with behavioural problems. Following an impressive playing career with the Sturt Football Club, David also has extensive experience in sport administration as the CEO of the Norwood Football Club and General Manager of AFL Canberra.
CEO, Spark
Founder and Director of Spark, Keith is responsible for completing the concussion trial process and preparing Spark for the commercialisation of the BrainScope device in Australia and New Zealand. Keith’s career spans 10 years of elite sport administration as the CEO of the Port Adelaide Football Club in the AFL and 20 years as one of Australia’s leading corporate executives in the radio industry. Keith also enjoyed a decorated career as an elite footballer at both the SANFL and AFL level.
Associate Vie President Innovation Development
University of Texas
Currently leading UT Health into being a business catalyst with its outstanding research and organisational priority.
MBBS, PhD, FCICM
HEAD OF RESEARCH AND INNOVATION, INTENSIVE CARE UNIT
2021-present Royal Adelaide Hospital, Adelaide
LEVEL D ACADEMIC – ASSOCIATE PROFESSOR
2022-present School of Medicine, University of Adelaide
Full Professor, Exercise Science, School of Health Sciences, University of South Australia
With over three decades of expertise in exercise physiology, sports science, and physical activity research. He has held academic and leadership roles across Australia and the U.S., and served on numerous national advisory committees. Dr. Norton’s work spans elite sport, public health, and sport technology innovation, with a strong publication record and multiple national awards for research and teaching.
